ShopStyle aims to make shopping fun, personalized and social. Here are some of the community's favourite features.

Sale Alerts - Receive an email any time your favourite brands or products go on sale. Sale alerts can be set for all of your favourite brands or for any individual product. To sign up, click here or go to Sale Alerts in the upper right corner of the site.
Favourites/Stylebooks - ShopStyle members have the ability to act as fashion editors and/or interior designers by assembling favourite items into a Stylebook which they can use to express their sense of style, share with friends or shop from directly. To add an item to your favourites, simply click the + on any product rollover throughout the site. 
Looks - A look might be an outfit for a date night, the latest finds from a favourite designer, or even a dream bedroom redesign. Lay out your favourite products from your Stylebook in a magazine-like spread using simple drag and resizing tools, then editorialize your look by adding an image, description and tags to your looks. Looks are meant to be shared and shopped so email your look to a friend or post it to a blog. Browse looks here.
Groups - Groups let you share looks and comments with community members on your favourite fashion topics from Gossip Girl to New York Style to Bargain Shopping. Check out Groups here.
My Brands - My Brands lets you select your favourite brands on ShopStyle so you can shop only the labels you love. To start shopping your personal picks simply go to the My Brands tab in your Stylebook and choose your favourites. You can also add to your favourite brands from anywhere on ShopStyle by clicking the pink heart icon on any product or brand.
Style Filter - The Style Filter lets you shop by lifestyle such as Contemporary, Luxury or Fast Fashion; by sale and by new arrivals. Check out the "Shop" drop down above the categories on the left side of the page.
ShopStyle 100 - Find out who's hot on ShopStyle today. The ShopStyle 100 gives you a daily update on the 100 most popular designers and brands shopped on the site, making it easy to spot the hottest up and coming designers. Check the list daily by going to the Brands tab or the Style Filter.
WishList - Your WishList is located in your Stylebook and is an easy way to keep track of and email to family and friends those great items that would make the perfect gift. Just click the blue star on any product to add it to your WishList.
International Shipping - Customized search results for your shipping destination. Simply select where you want to ship to and ShopStyle will show you only the retailers and products that ship to your destination.
Mobile - Coming soon to the UK. ShopStyle's mobile iPhone application lets you:
- Search and browse thousands of products by brand or category
- Use the sale and price filters to find great deals on the latest fashions
- Save favourite products or email them to friends
- Buy items by clicking through to the retailer's website
- Download Now
Video - Coming soon. Videos of the great styles and trends to be found on ShopStyle.